Saturday, May 21, 2016

The Importance Of Honesty In A Business

      We all know the importance of honesty whenever one conducts business. We also know the consequences when one chooses to be dishonest in their line of work. The consequences range from bad reviews to lawsuits to possible closure of a business. This article is not meant to discuss the negative consequences involved with being dishonest. Instead, this article will talk about two positive consequences involved in doing honest business.


#1: Even If You Don't Get Your Prospective Customer, He or She Could Recommend Other Customers
    
      One of the hardest parts about being honest is the possibility of losing out on a customer you are trying to get. It makes you question the motive and incentive to be honest with future customers. Yet, one has to understand the power of word of mouth to understand the importance of honesty.
It is very true that when one is dishonest with a customer, that customer will tell other customers about your dishonesty and that could really ruin your business over time. Conversely, a prospective customer, does not have to buy your product or service in order to spread the word about your business. The business runs through you as you are the business. The customer sees and evaluates everything whether or not they make a purchase. If they like you, they could recommend others to try out your product or service.

#2: Doing Honest Business Is The Best Way To Get Honest Feedback
   
         Criticism is always a hard thing to take. Whether it is answering a question honestly or admitting that you don't know the answer to a question, the end result can be undesirable. Nonetheless, it is better to take the criticism as a chance to improve upon the business and make it better.
Feedback comes in two types: the kind that others give to you and the kind you give yourself. When you answer questions honestly or admit you don't know the answers, you can expect the customer to respond in an honest manner. The key is to take that response and use it to help grow your business. Whether it means that you make changes based on your customer's response or whether you take steps to find out the answer to the question in case a future customer asks that question, it's always important to take each piece of feedback and build it into something positive. But, you have to do honest business to get the honest feedback you need to get better results.

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